Readability is important for any written content. Using active voice is especially important for technical marketing content because passive voice quickly begins to sound like a “how to” set of…
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Tech Field Day has a special place in the history of GTM Delta. If you go back far enough in the history of the event you’ll find our very own…
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It’s easy to get stuck. Maybe you’re having trouble starting a new writing project, can’t focus on a task, feel stressed about your todo list. Maybe you just feel down…
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How do you ensure that every day is a day that creates a sense of accomplishment? This simple 8 point checklist is a daily dose of awesome to unlock your…
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What is the secret to effective technical product marketing? And how does this secret tie in with positioning for technology products, platforms, and services? The secret is that there are…
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Look at the markets today and how we, as marketers, are shaping them. Newspaper readers and print ads are a thing of the past (or almost on their way there).…
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Artificial intelligence (AI) is transforming many aspects of our lives. One of the most exciting developments in AI is the rise of large language models (LLMs). LLMs are machine learning…
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Welcome to the 2022 edition of the #vFit run group in Las Vegas during AWS re:Invent 2022! This year we are back to gather runners of all levels for a…
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VMware Explore is here! The premier private cloud event is going to be happening from Monday August 29th to Friday September 1st in San Francisco. This will be the first…
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VMware Explore is around the corner and this is our chance to meet up for some great conversational runs in San Francisco. The GTM Delta team will be led by…
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